| Monday 24 April | Tuesday 25 April | Wednesday 26 April | Thursday 27 April | Friday 28 april |
|---|---|---|---|---|
| 12.00-12.30 Kick Off (2.62) | Further discussions according to plan COS/SEM | 8:30 - in room 2.62 DAT a & b Security issues presented (expected to last one hour), groups investigate these issues. |
Presentation of findings in groups COS/SEM | Work on assignment |
| SER/SEM + DAT/COS First meatings according to plan | Further discussions according to plan DAT/SER | 12:30, room 2.62 COS Security issues presented, groups investigate these issues. |
Presentation of findings in groups DAT/SER | Work on assignment |
Student from both SEM & DAT are expected to contribute with team spirit at all 3 sessions:
- Use 30 minutes to get to know each other.
- The Software developer team explains the scrum method to the service students.
- The Software developers explain their work to date including presentation of 3-4 user stories and a demo of developed software.
- The service students explain customer journey mapping and touchpoints in theory.
- The service students show their initial prepared customer journey for the carport build.
- Discuss the customer journey from each the customer and Johannes Fog’s perspectives and how to meet/ merge different needs.
Activities will be available below from 8.00
- Together the SEM-DAT team makes a lengthy discussion of customer’s profiles. Discuss:
- Various segments
- Segments/ consumer behavior (cultural, social, personal, psychological)
- Buying behavior
- Discuss Johannes Fog as a business:
- Their current service delivery when supporting carport building.
- Competitor’s service offerings vs. uniqueness of this Fog service
- Price sensitivity
- Level of customer involvement – option to offer different level choices
- How to keep potential new customers loyal to Johannes Fog
- Consider upselling potentials in connection with the carport computer system.
- Based on above discussions :
- Make a list of which information is on need to and want to know of customers
- customer value
- customer expectations
- system obstacles
- Decide on the questions needed to be asked to the carport building respondent and the format the DAT students need the information to be reported back to them.
- Software developers explain to service students the legal/ ethical aspects of such a carport building system.
- Service students present and deliver the chosen file format of their findings to the software developers.
- SEM-DAT students discuss the interpretation of the new collected data and discuss obstacles.
- Together SEM-DAT students generate a list of minimum 5 ideas for solutions to include based on the customer research.
- Together SEM-DAT students produce updated user stories and new improved customer journey (service students document the improved customer journey with a copy to the DAT students).
- Software developers estimate the time in work hours what such a carport system will take to develop as well as the implementation time in hours and argue why.
The assignment must document the cooperation with SEM/SER and the understanding for the end user experience of FOG's offerings in the form of the IT solution. In addition, it must be documented and clarified what benefits FOG can achieve by implementing this solution.
The the assignment is handed-out piecewise in the mornings 24-27. April 2017 at GIThub.
The assignment must be handed-in on WISEflow no later than Sunday, April 30th at 23.59 in the form of a single pdf file which contain the answer to each of the four hand-outs.
On the basis of meetings with SEM/SER Monday, please make a summary of your meetings with SEM/SER students focusing on:
- SEM/SER student's assessment of Scrum as a communication tool
- SEM/SER student feedback on your work so far
- Your understanding of "customer travel mapping and touchpoints"
- How today's meetings have influenced your group's perception of the FOG project, in particular detail the elements of agreement and disagreement with the SEM/SER students.
On the basis of meetings with SEM/SER Tuesday, please make a summary of your meetings with SEM/SER students focusing on:
- Segments/consumer behavior (cultural, social, personal, psychological)
- Buying behavior
- Johannes Fog as a business:
- Their current service delivery when supporting carport building.
Competitor's service offerings vs. Uniqueness of this fog servicePrice sensitivity(these two items will be discussed, but do not need to be documented in the hand-in.)- Level of customer involvement - option to offer different level choices
- How to keep potential new customers loyal to Johannes Fog
- Upselling potentials in connection with the carport computer system.
- A list of questions needed to be asked to the carport building respondent by the SEM/SER students and the format the COS/DAT students need the information to be reported back to them.
On the basis of the lecturer's presentation, please describe the legal and security issues that you have identified in your study. Including a statement in accordance with the FOG case for the Personal Data Act's provisions on the collection of personal data, as well as a statement of the Marketing Act's provisions on the dispatch of "marketing mail".
Prepare a presentation for SEM/SER.
Reflect your purpose and goals for the IT solution in relation to an increased understanding of the user's experience of the solution and FOG's business opportunities.
Revise your User Stories and view the Revise Product Backlog (include the revised stories in the pdf to be handed in).