A discoverable conversion destination on an ad platform — a Meta pixel, Google conversion action, or LinkedIn conversion rule. Returned by listConversionDestinations, getConversionDestination, createConversionDestination, and updateConversionDestination.
| Name |
Type |
Description |
Notes |
| id |
String |
Platform-native identifier. Pass back as `destinationId` on event send and as the path segment on CRUD endpoints. |
|
| name |
String |
|
|
| type |
String |
Present when the platform locks the event type/category to the destination (Google conversion actions, LinkedIn conversion rules). Absent for Meta pixels (which accept any event name per request). |
[optional] |
| status |
StatusEnum |
For LinkedIn, `inactive` means the rule is soft-deleted (`enabled: false`). |
[optional] |
| adAccountId |
String |
Set by adapters whose destinations are scoped to a specific ad account (LinkedIn). Pass back on subsequent CRUD calls to identify the parent ad account. |
[optional] |
| Name |
Value |
| ACTIVE |
"active" |
| INACTIVE |
"inactive" |